Jigsaw puzzles make thoughful gifts for family. Although maybe not as popular in the states as in the UK they do appeal to certain types customers. For example people over 60 years of age do enjoy jiogsaws. It has been often noticed that such a profile do in fact buy many puzzles at the same time
Perhaos the offer of shipping discounts encourage this. Whatever the reason the seasonality of puzzles sits vey well in general promotions. So for example, in the festive season there will be several totally stunning and traditional designs that appeal.
No expense is spared in paying for quality artists to create the designs. This is a clever investment because the buyer does respond. and the investment costs are far outweighed by resulting sales.
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